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BTC Markets announces sponsorship of Australian heptathlete, Tori West

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BTC Markets
BTC Markets announces sponsorship of Australian heptathlete, Tori West

We are excited to announce our sponsorship of Australian heptathlete Tori West, supporting her on her "Path to Paris" as she aims to represent Australia in the 2024 Olympic Games.

Tori competes in the heptathlon, which consists of seven track and field events over two days: 100m hurdles, high jump, shot put, 200m, long jump, javelin, and 800m. Currently ranked #1 in Oceania, she boasts the 8th best heptathlon performance globally this year.

To qualify for the Olympics, Tori must be among the top 24 in the world by June 30th, and she is currently ranked #24. To boost her ranking, she is competing in Germany at the last major competition before the cutoff on June 22nd.

BTC Markets embraced the opportunity to support Tori’s "Path to Paris" and is passionate about nurturing Australian talent. Tori embodies dedication, resilience, and excellence, making her an ideal partner for us.

Commenting on the partnership, CEO Caroline Bowler said, "BTC Markets is dedicated to supporting homegrown talents. Our partnership with Tori is a testament to her commitment to athletic excellence, which aligns with our values of delivering the best to our clients. Tori's dedication and achievements are truly inspiring, and we are proud to support her and excited to see what the future holds.”

Tori's journey in athletics is truly inspiring. From her early days at the Townsville North Star club to her impressive achievements in boxing, she has now turned her focus to heptathlon competitions.

Throughout her career, Tori has demonstrated remarkable tenacity and passion. She has mastered seven track and field disciplines, winning accolades along the way, including the U18 Australian Javelin Champion and the 2020 Australian Champion.

"Your support means the world to me. It allows me to focus on my training and competitions, knowing that I have a strong team behind me. The Olympics have always been a dream of mine, and being able to represent Australia on such a prestigious stage is a goal I'm determined to achieve. This partnership is not just about my personal goals, it's about inspiring younger athletes to pursue excellence and never give up. I hope to be a role model for them, showing that with hard work, dedication, and the right support, anything is possible,” said Tori.

Outside of athletics, Tori is also a builder in the web3.0 space and is incredibly passionate about helping athletes tokenise their sports and health data. As an athlete walking the walk herself, she understands the challenges of making a living in an Olympic sport. Tori believes that blockchain technology can open a new economy of value for sports data and health, creating real earning opportunities for athletes. In 2022 and 2023, she received a developer grant from Ripple and has had the opportunity to talk and share about this internationally.

This is our second athlete sponsorship, following our 2022 sponsorship of Australian tennis star Ajla Tomljanović, who was ranked No. 2 in Australia and 45th globally in the WTA Singles Ranking. The sponsorship included the Sydney Tennis Classic and the Australian Open. Additionally, BTC Markets and Ajla collaborated to create an exclusive, limited-edition POAP (digital NFT badge), offering our customers a unique opportunity to meet Ajla in person during her Australian summer competitions.

Stay tuned for more updates on Tori's journey and BTC Markets' initiatives.

Follow Tori on Instagram and TikTok.

Learn more about Tori West on her website.

Follow BTC Markets on X/Twitter, Facebook, Instagram, YouTube and LinkedIn.

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